Last month was a real busy month for me. The below was one of it on my list.
It was our yearly hair collection release. The focus was on Wella Professionals Spring/ Summer 2012 hair trends. We had our event at Black Magic (previously known as Aloha), KL.
I was there since 9am for set up and also the necessary preparations. Of course, I was blessed with a team of very co-operative and helpful team.
We had fun equally that day. - Busy packing the door gifts.
This was went the doors were opened and while waiting for the typical Malaysians to arrive.
I had some time to snap some photos too, in between here and there. :)
I love this. The lightboxes just lit the venue up perfectly!
Products display - checked!
With Ray from Secolo Hairdressing and my NSM.
With another set of customer during my PR walk :P
This year the names of the 2 Spring/Summer collections are: Blaze and Grace (yes, mua name)
The two trends that make up the focus for
Spring/Summer are warm, radiant and full of hot, enigmatic energy. Passion and
confidence underpin the characters that take to the stage in this season.
Blaze is the fiery diva that steals the
show with her burning desire for attention. All eyes on Blaze, is just the way
she likes it. If something is not to her liking, be it on stage or in her
dressing room, Blaze is not afraid to throw a show-biz tantrum in order to get
her own way, and it usually works. There are strong Latin influences running
through Blaze’s veins which contribute to her hot temper and roaring passion.
Blaze’s passion cascades into an overt sensuality that is recognised by all who
meet her. Her energy is infectious and there is a playful side to this
temperamental temptress. Blaze is naturally confident and shouts about it. She
commands attention with her overwhelmingly smouldering presence. Blaze has a
sparkle in her eyes which gives away her playful streak and bathes her in bold
color like stage lighting. The Latin element to her persona gives her a
masculine edge, with the fiery temper and bold body movements. This perfect
contrast between androgyny and passion is the definition of Blaze whose mood
will keep everyone guessing.
Grace is our leading lady, poised, perfect
and pure. The main inspiration for Grace is nature although there is nothing
natural about this look. The radiance emanating from Grace is effortless and
captivating. Grace glows from within and this glow is projected into her style
and amplified. This trend is one of opulence and luxury and of bright shining
stardom. Grace’s inner glow is a bright, warm, golden glow that captivates
everyone she meets, “you can feel she’s in the room” says Josh Wood. She has a natural eye for elegance and
quality. Grace’s presence is effortless, she is languid, refined and
perpetually glamorous without even trying. Dominating the scene is done with
graceful ease.
For hair, this has been translated into an
exceptionally premium finish with bright, glowing shine and a fluid, languid texture.
Eugene says, “This look is very, very, expensive”, which reflects the luxury
and opulence of Grace’s persona. The tone of the hair is pure and the shine creates
an almost liquid effect. Color wise, the palette is soft and light with a warm
glow radiating like a halo. The hair moves in unison, as one entity, languid,
flowing and luxurious.
And....this was the models presentation time....!
Grace
Blaze
On the same week, we had dinner with the guest artists all the way from Guang Zhou - Ken Zhou and team.
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